Pass It Down
The card game that saves your family's stories.
Play together, record their answers, and turn them into a keepsake book.
Estimated to ship late 2026 · fully refundable before it ships
How it works
Simple to play. Stories to keep.
1Step 1: Roll
Roll the die to pick a color.
2Step 2: Ask
Draw a card from that deck and ask the question.
3Step 3: Save
Enter the card's code on one phone and record the story.
4Step 4: Create
Turn their stories into a keepsake book.
There's no right or wrong way to play. Ask anyone whose story you'd like to hear, including yourself.
Why families love it
It brings everyone closer.
It brings you closer.
Everyone around the table, hearing stories about each other you never knew.
It's easy for everyone.
Draw a card and talk. One phone records, and nobody has to download or set up anything.
Their voice, kept for good.
Every answer is saved as a recording, so years from now you can still hear exactly how they told it.
Questions you'd never think to ask.
Decks like Growing Up, Friends & Family and Defining Moments get past the stories you've already heard.
Every generation plays.
Grandparents tell, grandkids ask, and the questions work for anyone at the table, including you.
It ends in something you can hold.
The stories become a keepsake book, written out, with photos and a way to hear each one.
The book
Their stories, in a book you can hold.
Once one person has answered 50 questions, you can turn their stories into a personalized keepsake book.
- Every story written out
- A QR code beside each story, to hear it in their voice
- Your own family photos, wherever you want them
- Review and customize it before you order
Questions
Questions families ask.
Estimated to ship late 2026. Pre-orders are fully refundable anytime before it ships.
No. One person opens the recorder in their phone's browser and enters the code on the card. Only one phone is needed, and the stories are saved to LastingMind so your family can listen anytime.
Absolutely. Capture one person's stories, or memories from the whole family.
Not at all. Enjoy the conversation, and record the stories you'd like to keep forever.
Not at all. The best stories often come from natural, imperfect conversations.
Once one person has answered 50 questions, you can create a keepsake book of their stories. Each story is written out with a QR code to hear it, you can add photos, and you review and customize it before you order.
Want to capture your own stories?
The LastingMind app lets you capture your stories in your own time, in your own voice.
What is LastingMind
We build new ways to capture stories and pass them down.
It started with our own dad. In 2023 a stroke changed how he could share the stories he'd always told us, and we realized how many we had never thought to ask about. LastingMind exists so no family has to find that out too late.
Pass It Down — The card game that gets the whole family talking.
The LastingMind app — For capturing your own stories, in your own time.
For businesses — Custom legacy programs we build with the professionals families trust.
Our story, from the founders.
For advisors & professionals
Working with families who care about this?
We build tailored legacy programs with the professionals families already trust. Something meaningful to bring to your clients, handled entirely by us.
Talk to us about partnering- Financial advisors & RIAs
- Family offices
- Estate & legacy attorneys
- Senior living communities
- Private biographers
- Hospice & palliative care